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May 9th, 2018 Posted by 0 thoughts on “Home”
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Data Therapy Session #1: I’m Fine, Leave Me Alone

May 2nd, 2018 Posted by Analytics, Strategy 0 thoughts on “Data Therapy Session #1: I’m Fine, Leave Me Alone”

With the exciting emergence of GAN (Generative Adversarial Networks) and a real definition of AI and deep-learning (rooted in speeding up delivery of your business use cases), I’m seeing CTOs and CMOs co-deciding to build it now, recognising that the right tech currently exists to build at scale without masses of technical debt.

What’s Your Customer’s Next Move?

February 22nd, 2018 Posted by Analytics, Strategy 0 thoughts on “What’s Your Customer’s Next Move?”

Every time a customer visits your site or opens your app, they are leaving breadcrumbs and feeding your clickstream data. Furthermore, it’s AI Assisted Customer Analytics which utilizes machine learning to discover the information you need about your customers so that you can make smarter decisions for your business.

Who Owns the Data?

January 30th, 2018 Posted by Strategy 0 thoughts on “Who Owns the Data?”

It’s a tale as old as mankind. When a precious new resource is discovered, groups of people will try to stake their claim or debate over who the rightful owner should be. Data ownership is no different. Every day companies handling large amounts of data are grappling with this.

January 21st, 2018 Posted by 0 thoughts on “”

January 20th, 2018 Posted by 0 thoughts on “”

It’s the Thought That Counts

December 8th, 2017 Posted by Analytics, Behavioral Data 0 thoughts on “It’s the Thought That Counts”

Your customers are craving personalisation and machine learning does just that, allowing you to respond instantly in the moments which matter the most. Amazon, eBay, Wal-Mart, you name it, are all utilising ML. And if you’re not (that is, if you’re looking at customer data as a static thing), you will quickly lose out.

Unlocking the Value In Your Clickstream Data

November 15th, 2017 Posted by Behavioral Data 0 thoughts on “Unlocking the Value In Your Clickstream Data”

As you may have already realised, your website is one of the most important sources of data when it comes to understanding your customers’ wants, needs, and preferences.

6 Tips for A New Chief Data Officer

September 29th, 2017 Posted by Executive, Strategy 0 thoughts on “6 Tips for A New Chief Data Officer”

The title of Chief Data Officer has only emerged in the past few years and most CDOs today are the very first to be filling that role at their company. And because they have no shoes to fill, they tend to walk in barefoot. That is, they come in without any overarching strategy for how the company’s data should be stored, shared and exploited.