Monthly Archives: December, 2017

It’s the Thought That Counts

December 8th, 2017 Posted by Analytics, Behavioral Data 0 thoughts on “It’s the Thought That Counts”

Your customers are craving personalisation and machine learning does just that, allowing you to respond instantly in the moments which matter the most. Amazon, eBay, Wal-Mart, you name it, are all utilising ML. And if you’re not (that is, if you’re looking at customer data as a static thing), you will quickly lose out.