Syntasa’s Customer Insights Agent lets teams ask customer data questions in plain English and get real-time answers instantly. It runs in your own cloud, converts language to SQL, and removes reliance on dashboards and data teams for faster, confident decisions.
Traditional CDPs often fall short—delivering slow timelines, bloated systems, and delayed ROI. Syntasa’s Composable CDP changes the game with a warehouse-native, modular platform built to accelerate revenue from day one. This overview shows how leading retailers are using composable architecture to activate customer insights faster, personalize at scale, and drive measurable outcomes—all within their existing data warehouse.
Retail Media Networks (RMNs) are transforming how retailers monetize first-party data—but not all architectures are built to scale. This case study walks through the core decisions retailers must make to design a future-proof RMN. See why a composable, data-centric approach outperforms vendor-heavy models in cost, security, and long-term agility.
Learn how Syntasa helps marketers and analysts build and activate behavioral audience segments at scale—no coding required. See how smarter segmentation drives better results.
The World Bank partnered with Syntasa and Google Cloud to automate how it tracks and analyzes global FinTech innovation. Using Syntasa’s Sentiment Analytics Solution, the team replaced manual research with AI-powered pipelines, real-time dashboards, and multilingual sentiment analysis—all within a secure, private cloud environment.
A leading global electronics company partnered with Syntasa to replace rigid, rules-based retargeting with dynamic AI-powered audience segmentation. By implementing Syntasa’s Composable CDP, the company doubled conversion rates, cut ad spend by 42%, and expanded audience reach 9X—all without disrupting its existing MarTech stack.
Advancement teams are sitting on valuable donor, alumni, engagement, and digital interaction data, but much of it remains disconnected across systems. This guide explores how modern institutions can unify data, identify donor signals earlier, and use AI to create more personalized fundraising experiences. Learn how solutions like DonorAI help advancement teams turn fragmented data into actionable donor insights.
A global retail leader partnered with Syntasa to unify customer data across four channels : in-store transactions, loyalty-card interactions, app sessions, and web browsing into a single, governed foundation that marketing, eCommerce, data engineering, and data science teams could all work from.
Syntasa transformed the retailer’s transaction data into a structured basket-level dataset while unifying behavioural, transactional, and interaction data into a single customer view. Together, these created a shared source of truth that eliminated repeated preparation work, improved consistency across teams, and made trusted customer intelligence available across the organisation.
The unified foundation enabled sharper segmentation built on actual behaviour rather than broad demographics, surfaced bundling and cross-sell opportunities directly from basket composition, and gave data science teams a reliable base for affinity modelling, LTV prediction, propensity scoring, and churn analysis, ultimately producing one shared source of truth that closed the gap between customer signal and commercial action.
This is how WSP used AI-powered sentiment analytics to analyze 1,400+ community responses and shape Palm Beach County’s transportation plan.
A global cybersecurity company protecting hundreds of millions of users deployed Syntasa’s real-time intent scoring to personalize
experiences at the moment of decision. This drove measurable conversion uplift while protecting margin where it matters most.
Learn how AHCCCS partnered with Syntasa and Google Cloud to build an AI-powered opioid treatment locator that helps Arizonans find care.
Syntasa’s Customer Audience Agent lets teams build behavioural audiences in minutes using AI and natural language. It validates against live data, respects governance controls, and delivers activation-ready audiences without technical delays.
