IoT and Behavioral Analytics: A Perfect Marriage of Big Data

Big data is about to get even bigger. As the Internet of Things (IoT) grows – connecting everything from our cars to our FitBits, inventory pallets to coordinated networks, and everything in between – so does the need for sophisticated data analytics processes, such as behavioral analytics.
Trump Beat the Pollsters, So Here’s What You Can Learn From It

After Donald Trump was elected president, many pollsters had to eat their words. In the era of big data, polling and pollsters are not the best way to predict an election.