Explore how to build a composable retail media network that scales with your business. Learn why data-centric RMNs outperform vendor-heavy stacks in this Syntasa case study.
Retail Media Networks (RMNs) are transforming how retailers monetize first-party data—but not all architectures are built to scale. This case study walks through the core decisions retailers must make to design a future-proof RMN. See why a composable, data-centric approach outperforms vendor-heavy models in cost, security, and long-term agility.