See how algorithmic attribution models help marketers quantify the relative impact of each customer interaction.
See how Sky unlocked the power of their marketing cloud in 12 weeks and are delivering real incremental revenue.
Bring GA 360 clickstream data into your enterprise big data environment, quickly and easily.
Review the take on Syntasa’s marketing AI platform (sometimes called a CIP), as reported by 451 Research analysts.
See how Sky transforms VPC from Google into props.
[Recording from Syntasa’s 4.0 Launch and Learn event in London]
See how Sky transforms VPC from Google into props.
[Slides from Syntasa’s 4.0 Launch and Learn event in London]
Check out why Gartner named Syntasa a Cool Vendor in Personalization.
In this case study, read how a global retailer is driving innovation in both the products sold and the channels through which they are sold.
Use customer data with a behavioral context to discover the optimal path to conversion, retention, and profitability.
See how Lenovo’s business analytics team is simplifying complex datasets and making them actionable through the application of customized machine learning algorithms.
Hear from a data scientist at Lenovo, on how they’re using Syntasa to score purchasing intent, then segment and target customers at scale.
In this case study, read how Lenovo’s Business Intelligence team is working with Syntasa to score purchasing intent and build algorithmic models for retargeting.