Hear from a data scientist at Lenovo, on how they’re using Syntasa to score purchasing intent, then segment and target customers at scale.
In this case study, read how Lenovo’s Business Intelligence team is working with Syntasa to score purchasing intent and build algorithmic models for retargeting.
See how algorithmic attribution models help marketers quantify the relative impact of each customer interaction.
See how Sky unlocked the power of their marketing cloud in 12 weeks and are delivering real incremental revenue.
Bring GA 360 clickstream data into your enterprise big data environment, quickly and easily.
Review the take on Syntasa’s marketing AI platform (sometimes called a CIP), as reported by 451 Research analysts.
Hear from a data scientist at Dixons Carphone, on how they’re personalizing product recommendations and increasing add to basket rates on their websites.
In this case study, read how Dixons Carphone automates and productionizes recommendation models using Syntasa.
In this case study, discover how Syntasa’s platform is enabling data scientists at a global airline to automatically ingest behavioral data and build propensity models.
Digital behavior isn’t like the other data that you’re used to. Its scale and complexity sink most projects. Learn how to keep your behavioral data pipelines afloat.
A global sportswear brand consolidates digital activity data across countries and platforms, enabling analysts provide a complete picture of their visitors’ journeys.
Bring Adobe Analytics clickstream data into your enterprise big data environment, quickly and easily.