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How can Syntasa help companies cope with a cookie-less world?

Syntasa's Data Transformation accelerator is essential at a time when major browsers are deprecating third-party cookies. It streamlines collecting and managing data and integrates data from various sources to create a holistic customer profile. Implemented within cloud infrastructures, Syntasa provides data privacy and enables the collection of diverse data points from multiple customer touchpoints. The outcome of this is tailored customer experiences that assist businesses to make well-informed decisions. Thus, Syntasa's solution positions organizations for success while putting customer privacy and data-driven growth at the core.

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RESPECT for the DIY Mar-Tech + ML Pioneers

Reflecting on 2020 like many of us, I want to say on behalf of the Syntasa team that we are incredibly fortunate and grateful to have been part of the journey with many business and technology leaders in the last year, that have completely embraced Covid-era eCommerce by innovating and delivering programs to improve their company's Customer Acquisition and Customer Experience metrics!

Reflecting on 2020 like many of us, I want to say on behalf of the Syntasa team that we are incredibly fortunate and grateful to have been part of the journey with many business and technology leaders in the last year, that have completely embraced Covid-era eCommerce by innovating and delivering programs to improve their company's Customer Acquisition and Customer Experience metrics!

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Goodbye Cyber Weekend, Hello Holiday Season

The center of gravity in retail has shifted away from physical store locations and toward online as the primary focus. What we are seeing is not an anomaly – it is the blueprint for the future of retail. The online growth we have seen since the start of the pandemic will continue long after we have a vaccine.

The center of gravity in retail has shifted away from physical store locations and toward online as the primary focus. What we are seeing is not an anomaly – it is the blueprint for the future of retail. The online growth we have seen since the start of the pandemic will continue long after we have a vaccine.

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My Internship Experience at Syntasa

My name is Cyrus Hatam, and I am a rising sophomore at Princeton University interested in data science and international affairs, and for the past eight weeks, I have been interning at Syntasa.

My name is Cyrus Hatam, and I am a rising sophomore at Princeton University interested in data science and international affairs, and for the past eight weeks, I have been interning at Syntasa.

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Third-party Data: the Writing is on the Wall

The relevance of business models deteriorates over time. That is the nature of commerce in every industry, and particularly for the online advertisement industry, where data collection methods have come under intense scrutiny in the last few years.

The relevance of business models deteriorates over time. That is the nature of commerce in every industry, and particularly for the online advertisement industry, where data collection methods have come under intense scrutiny in the last few years.

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In the Age of Covid, What Comes Next in Digital?

Digital channels have become an indelible part of our lives and how we behave on them is more important than ever.

Digital channels have become an indelible part of our lives and how we behave on them is more important than ever.

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How to Triple Conversions 3x with Syntasa [Webinar]

How data-driven personalized recommendations can increase conversions 3x in 3 months.

How data-driven personalized recommendations can increase conversions 3x in 3 months.

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Innovating Digitally with Syntasa at Retail Week Live

This year’s Retail Week Live is all about how to thrive in a digital world. Today, it’s not enough to just try to survive with a “safe” digital strategy – you need an exceptional digital strategy to unlock success and differentiate your company in a crowded marketplace. Here are 4 ways Syntasa is helping today's leading consumer brands do just that.

This year’s Retail Week Live is all about how to thrive in a digital world. Today, it’s not enough to just try to survive with a “safe” digital strategy – you need an exceptional digital strategy to unlock success and differentiate your company in a crowded marketplace. Here are 4 ways Syntasa is helping today's leading consumer brands do just that.

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Syntasa Now Available on Google Cloud Platform Marketplace

We’re excited to announce that Syntasa’s Customer Intelligence Platform is now available on Google Cloud Platform (GCP) Marketplace. For several years, Syntasa has been working with leading household brands to build personalized and relevant experiences for their customers—accelerating marketing use cases as a Google Cloud for Marketing partner in the Google Cloud Platform.

We’re excited to announce that Syntasa’s Customer Intelligence Platform is now available on Google Cloud Platform (GCP) Marketplace. For several years, Syntasa has been working with leading household brands to build personalized and relevant experiences for their customers—accelerating marketing use cases as a Google Cloud for Marketing partner in the Google Cloud Platform.

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Too Busy for Personalized Experiences?

It seems that everyone is busier than ever these days. But it does make us wonder — what exactly is taking up so much time? And if personalization is so important, might it make sense to shift your business priorities accordingly? The good news is that you don’t have to tackle this problem alone. There are tools and frameworks that can help you accelerate much faster than you would alone.

It seems that everyone is busier than ever these days. But it does make us wonder — what exactly is taking up so much time? And if personalization is so important, might it make sense to shift your business priorities accordingly? The good news is that you don’t have to tackle this problem alone. There are tools and frameworks that can help you accelerate much faster than you would alone.

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