Live
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Audit
Understand the gaps in your data that are holding back your discoverability, so you can enrich your catalog.
Marketing AI · Product Intelligence
Shoppers ask AI. Make sure it picks you.
AI assistants now decide which products shoppers see. Product Intelligence audits how they read your pages, fills in what's missing, and sends AI-ready product data to every agent and channel. Built in your own cloud.
yourstore.com/stride-classic-red
Red suede upperCushioned cupsoleEveryday and skateRuns narrowStride Classic, Red$89
★★★★★ 4.7 · 1,204 reviews · In stock
Facts an AI agent can read3 of 7
AI shopping assistant
Red suede sneakers for everyday wear, under $100?
1Competitor A
2Competitor B
3Competitor C
Stride Classic · not considered
Material and fit not listed
Material and fit not listed
Reading product pages
1Stride ClassicTop pick
2Competitor A
3Competitor B
Red suede, cushioned cupsole, built for all-day wear. $89, in stock.
Trusted by enterprise brands
The shift
Shoppers ask AI first. Most products aren't ready.
AI assistants build the shortlist before a shopper ever reaches your site. They can't read images or brand tone, so any detail your page doesn't state plainly counts as missing, and your product is left off.
Invisible to AI shopping agents
The product is in stock, well reviewed and priced right. The agent just can't tell.
Details only people can see
Key facts sit in images, free text or behind scripts that agents don’t read.Thin attributes
Supplier feeds miss what shoppers ask about, like fit, occasion or wear time.Stale price and stock
Agents quote yesterday’s price, or recommend what’s sold out.
How it works
Audit. Enrich. Serve.
See what's missing, fix the record once, then send it everywhere. All three are live today.
Live
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Enrich
Turn raw catalog, supplier feeds, reviews and returns into one structured, complete record per product, in your warehouse.
Live
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Serve
Send the record to any destination, AI or traditional, from one source: feeds, site and search, email, ads and your own agents.
Keep your PIM and feed tools. We make what they send complete.
Real shopper prompts
AI assistants only recommend what they can read.
Pick a category and compare the page today with the page after enrichment.
Shopper asks an AI assistant
"Beach-wedding guest dress under $200"
Assistant's answer
Not considered. Three competitors recommended instead.
Linen midi dress · $168Your product page
2 of 5 facts readable · 3 facts the assistant needs are missing
Illustrative examples. Products and answers are invented.
Only with Syntasa
Enriched by what your customers actually do.
Product tools enrich from supplier data. Syntasa also reads your customers' reviews, returns, searches and baskets, in your own warehouse, so each product is described the way shoppers ask for it.
- Built in your warehouse.No copy of your catalog in a vendor’s cloud.
- Joined with Customer Intelligence.The same record knows who buys it.
- Works with what you have.Your PIM and feed tools stay; they just get better data.
From your customers' behavior
1,204 reviewsReturn reasonsOn-site searchesBought together
Stride Classic · new attributes
- Fit: runs narrowfrom returns
- Comfortable all dayfrom reviews
- Found as "red suede sneakers"from searches
- Pairs with crew socksfrom baskets
Our research
We read 19 product pages the way agents do.
Retail, hotel and restaurant pages from leading brands, checked against the details shoppers ask AI assistants about. Even strong brands leave most of them unreadable.
75%of the retail product details shoppers ask about aren't in structured data, so AI agents have to guess or skip them.
89% vs 54%Best and worst readiness for the same product type.
0 of 8hotel and restaurant pages structured rates, cancellation, calories or allergens.
Syntasa pilot benchmark, 9 October 2026. One page per site; details loaded later by scripts count as missing.
FAQ
Questions buyers ask.
No. Product Intelligence makes the data those tools send more complete. Keep the stack you have.
Only public product page URLs. No access to your systems and no integration.
Nothing. We read your public product pages ourselves, the same way a shopper or an AI assistant would, so there’s nothing to export, upload or integrate.
Only your data. We don’t touch what’s published. You get the enriched record back and decide what to do with it.
Product records are built in your warehouse. Only what you choose to publish goes out to your channels.
See what AI shopping agents miss on your pages.
Send up to 10 product pages, public URLs only. No access, integration or replatforming.